Saturday, June 10, 2017

Serial Returners

Okay, I've come up with a more original name for this day's blog, but it isn't for a good reason. I've been having a fairly decent month, as far as book income goes, but today I checked my month-to-date numbers by individual book title.

This display shows how many books were sold, how many returned, and the net number of books sold. Now, I rarely get returns on ebooks, but it happens. Sometimes people accidentally use one-click when they didn't mean to. Or they buy a book and see that it's in Kindle Unlimited, so they want to borrow it rather than pay for a copy. That's fine with me. Everyone makes mistakes, and I get paid for KU reads as well as book purchases.

But when you see that every book in a series has been bought and returned in a relatively short time and that the second book in a different series (where the first book was free for over a year) has also been bought and returned, you can be fairly certain that some reader has decided to use Amazon as a lending library without belonging to KU.

It's fairly easy to read one of my mysteries within the time allowed for ebook returns by Amazon, which is seven days. They're not extremely long books. But just because you can do something doesn't mean you should. These people have no conscience, no consideration for the hours a writer puts into writing, revising, editing, publishing, and advertising each book. They give no thought to the fact that writers have to eat and pay rent, too. If I could find out whether my conclusions are correct and who this person is--which I can't--I'd be tempted to visit them in person and wring their neck.

Instead, I'm venting on my blog, where no one will probably ever see it.

Now that I have that off my chest, on to today's progress.

I proofread a number of chapters but didn't finish this task, which I had hoped to have done by today. Eleven more chapters to go before I get to put away my thesaurus, dictionary, and copy of the Chicago Manual of Style.

I signed up for a free series of videos on how to run successful Amazon ads. It seems as if everyone has their own theory of what works best, but I'm starting to think it's the luck of the draw. Every kind of promotion seems to work for a while until it doesn't.

Until tomorrow.
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