The heading describes one part of my day. It's been a long time since I tried to build anticipation for the release of a book. Usually, when it's done, I publish it. Then I think about how I should let people know it's there. This time, I'm trying to let people know it's coming before it appears on Amazon. So I've composed emails and blog posts and scheduled them to appear at the appropriate times.
The other part of my day was using KDP Rocket to search for new keywords so I can try some new ads. This is not a very exciting process. First, you have to come up with a few ideas of your own as to what people might search for to find your book. Then you feed those ideas into the software, which then finds a bunch of keywords related to that search term. Download a file of those keywords and enter the next one. When you have a bunch of downloaded files, copy and paste them into an Excel spreadsheet. That's as far as I got today.
Tomorrow I'll have to clean up that long list, then organize it by topics for which I'll create new Amazon ads. Then I'll have to test whether those work. Or which ones work. It takes a bunch of time and at least some money.
In between doing that, I did two loads of laundry, cleaned the litter boxes, and fed the cats. After that was done for the day--more likely, I was done for the day--I watched some YouTube videos by Chris Fox, and author who has made a name for himself with a bunch of videos, blogs posts, and books on how to write a lot of books fast that sell better than average so you can make a living as a writer.
And then it was time for the Red Sox game. They lost 1-0, but that's not too bad and they'd won several in a row. I enjoyed the game anyway.